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Thank You Joomla 3.4 Marketing Team

Joomla! - 25 February, 2015 - 18:53

Image Credit: Chiara Aliotta

On 24 February 2015, Joomla! 3.4 was launched. We've watched the most incredible community come together for this release.
The marketing team worked closely with the Production Leadership Team to create artwork, infographics, videos and update our Joomla 3 landing page.

Categories: Content Management

Joomla 3.4 Marketing Materials

Joomla! - 24 February, 2015 - 23:12

The Joomla project proudly released Joomla 3.4 on 24 February 2015. The 3.4 release introduces new features into the CMS such as improved front end module editing, decoupling of weblinks, composer integration, Google's new reCaptcha, and security improvements by implementing UploadShield code which can detect most malicious uploads by examining their filenames and file contents.

We have some marketing materials ready for you to share the exciting new features of Joomla 3.4.

Categories: Content Management

Business Agility and SaaS for Small and Mid-sized Businesses

CMS Report - 24 February, 2015 - 11:40

Only big enterprises can afford the high upfront capital expenses of on-premises applications as well as skilled IT professionals to maintain the applications. Since small to mid-sized businesses have to do more with less, SaaS is clearly the best choice for managing growth, and business agility in ever-changing markets. A major reason is because SaaS eliminates the need for an infrastructure investment, platform development or expert manpower, which enables first order initiatives to hold top priority spot. All they need for SaaS is a basic computer with a browser. SaaS is a “pay as you use” subscription delivered to the business.

Categories: Content Management

Joomla 3.4 Video Tutorials

Joomla! - 24 February, 2015 - 00:00

Some new features were added to Joomla! 3.4 released on 24 February 2015, we highlighted 2 of those features in videos already, and also a animated feature video. With over 1,000 new commits coming from more than 50 different contributors, the 3.4 version offers everything to 'Do more'.  

Categories: Content Management

Now What? Conference 2015 Announces Speaker Lineup

CMS Report - 21 February, 2015 - 17:02

This is the third year for the Now What? Conference which is held in one of the fastest growing modern communities in the region, Sioux Falls, SD. If you're within a half day's drive from this great city, I encourage you to register for the conference. The conference and various workshops will be held on April 29 - 30, 2015. Created by Blend Interactive, the conference will be bringing together web and marketing professionals from across North America. Something that rarely happens in our region, you have an opportunity to hear from today’s content management leaders as they come together and cover post-launch web maintenance, web analytics, content strategy, and talk shop with colleagues and speakers.

Categories: Content Management

What is Visitor to Lead Management?

CMS Report - 20 February, 2015 - 15:00

Understanding Content Performance helps you personalize the digital experience even at the anonymous visitor. Measuring and understanding which content is being consumed in real time, in combination with contextual data, helps you resonate with your visitor before the email address is captured, earlier in the funnel-- before marketing automation plays a role. 

Categories: Content Management

Movius Tops 13 Million Users, Expects 25 Million By Year End

CMS Report - 19 February, 2015 - 23:22

Movius Interactive Corporation, a global leader in mobile applications that enable personalized communications on any device and across any network, today announced that CAFÉ™ (Communications Applications Framework Engine), its carrier-grade applications platform pre-loaded with revenue-generating personal communications applications (like myIdentities™) and providing rich APIs, has exceeded 13 million users. 

Categories: Content Management

WordPress 4.1.1 Maintenance Release

Wordpress - 18 February, 2015 - 23:40

WordPress 4.1.1 is now available. This maintenance release fixes 21 bugs in version 4.1.

Some of you may have been waiting to update to the latest version until now, but there just wasn’t much to address. WordPress 4.1 was a smooth-sailing release and has seen more than 14 million downloads in the last two months.

For a full list of changes, consult the list of tickets and the changelog. We fixed one annoying issue where a tag and a category with the same name could get muddled and prevent each other from being updated.

If you are one of the millions already running WordPress 4.1 and your site, we’ve started rolling out automatic background updates for 4.1.1 for sites that support them. Otherwise, download WordPress 4.1.1 or visit Dashboard → Updates and simply click “Update Now.”

Thanks to everyone who contributed to 4.1.1: Andrea Fercia, Boone Gorges, ChriCo, Dion Hulse, David Herrera, Drew Jaynes, Takuro Hishikawa, Thorsten Frommen, Iseulde, John Blackbourn, Aaron Jorbin, mattyrob, Konstantin Obenland, Dominik Schilling, Sergey Biryukov, sippis, tmatsuur, Marin Atanasov, Derek Herman, and Weston Ruter.

It is with both great honor and sadness we also recognize Kim Parsell as a contributor to this release and a truly beloved member of the community until her untimely passing in December. The project is working to establish a conference travel scholarship in her memory. We miss you, Kim.

Categories: Content Management

Hippo Enhances WCM Utilizing EMC Documentum

CMS Report - 18 February, 2015 - 22:20
Hippo, a leading Web Content Management System provider, today announced enhanced interoperability with EMC® Documentum®, as part of its participation in the EMC Business Partner Program for Technology Connect Partners.
Categories: Content Management

SiteSupra Open Source Edition Released Today

CMS Report - 17 February, 2015 - 11:39

SiteSupra, a hosted CMS and website builder, has now released their software as an open source CMS and development framework. SiteSupra Open Source Edition brings a new dimension to the web development market, as an open source product that may be hosted outside SiteSupra's own servers.

Categories: Content Management

Making a Case for Using Offshore Software Developers for Product Ideas

CMS Report - 17 February, 2015 - 00:52

If your team has a great software product idea to improve internal productivity or, more importantly, improve customer acquisition and sales revenue, don't be afraid to explore that opportunity. Open up the discussion and consider employing the expert services of a software product development company. You will find it much easier to sell the project to management and to successfully complete and deploy your product on time and on budget. 

Categories: Content Management

WP Engine launches in EMEA to continue fast growth journey

CMS Report - 16 February, 2015 - 15:31

WP Engine, a leading SaaS content management platform for websites and applications built on WordPress, has officially launched in the EMEA market. Located within Second Home, the newest innovation hub in the heart of Tech City, the company has ambitious plans to grow quickly and install itself as a leading light in the London tech scene.

Categories: Content Management

Docebo Raises $3 Million to fuel North American Expansion

CMS Report - 14 February, 2015 - 14:03

Docebo has raised $3 Million in growth equity from Klass Capital to accelerate the growth of its SaaS enterprise E-Learning platform. This is Docebo’s second venture backed financing round, originally funded by a leading Italian Venture Capital firm Principia SGR.

Categories: Content Management

Using Big Data to Track Consumer Behavior

CMS Report - 14 February, 2015 - 13:51

It seems like companies have an insatiable desire for information. In the era of big data there’s never enough, and organizations are constantly on the lookout not only for new types of information, but new sources from which to glean it. Of course, big data isn’t a crystal ball (though it’s sometimes hyped up to be), but it’s a great means of learning a number of different things, including personal preferences. The more we interact with different brands, and voice our opinions on social channels, the more we reveal who we are, our habits and overall behavior. That’s why marketers are so keen to adopt big data strategies. The more they know about us, they more they’ll know how to reach us.

Of course, this isn’t specific to any one industry. Big data analytics and understanding consumer behavior is just as important to healthcare providers as it is to steel manufacturers. However, while broad in its application, big data can certainly be more valuable to some companies than others, especially when a lot is on the line.

Categories: Content Management

Happy Valentines Day Dear Joomlers

Joomla! - 14 February, 2015 - 04:38


Image Credit: Chiara Aliotta

The days during the year usually pass by too quickly. So this Valentines Day I would encourage us all to stop in our way for a while and take the opportunity to show our love to the ones that are close to us.

This is a day to share love and appreciation. It is a great day to share our passion for Joomla. A great day to say thank you to all the Joomlers across the planet that are devoting so much time and energy to the Joomla! project. And making it fantastic!

Grab your banner (http://volunteers.joomla.org/banners) and embed it on your website or blog. Take this opportunity to tell the world that you are a Joomler and that you support the Joomla! project. Go ahead and love bomb fellow Joomlers so they know how much they mean to you. Let’s spread the Joomla love. Please use the hashtag joomlalove

!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=/^http:/.test(d.location)?'http':'https';if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+'://platform.twitter.com/widgets.js';fjs.parentNode.insertBefore(js,fjs);}}(document, 'script', 'twitter-wjs'); Are you new to Joomla?

Welcome to the Joomla family! Here are some great places to start:

Volunteers Portal: this is where you can meet all the Joomlers and start getting involved!. You can browse the Joomla! working groups to find a group of your interest!

Joomla.com: you can start building your site in Joomla right now. Joomla.com allows you to use a slightly modified version of Joomla! CMS to create awesome free hosted websites. There are nice templates available. Just choose one and start your adventure!

Joomla! Demo: many people fall in love of Joomla! just trying it for the first time. The Joomla! Demo let you host your site for free for 90 days.

My warmest heartfelt thanks to each and every one of you awesome Joomlers. You are doing really great things for not just yourself but for others. I admire your skills, your passion and your devotion. I’m so proud of being part of this community. You all make my heart overflow with love, energy and passion. Thank you!

Sarah Watz President, Open Source Matters, Inc.

Categories: Content Management

Joint Leadership Summit Minutes - Cancun, Mexico, Nov. 5 - 6, 2014

Joomla! - 13 February, 2015 - 18:13

Members of the three Joomla leadership teams, Production Leadership Team (PLT), Community Leadership Team (CLT), and directors of the board of Open Source Matters (OSM), gathered for two days of joint meetings prior to the Joomla World Conference in Cancun last November.

These minutes document the discussions that took place over the two days of meetings. While not a transcript, they are the product of committing all of the proceedings to record, as accurately as possible.

N.B.: the term "[LINK]" appears in place of non-publicly shared documents.

Wednesday, November 5

Present: Michael Babker, Radek Suski, Peter Bui, Ronni Christiansen, Sander Potjer, Javier Gomez, Mike Carson, Rod Martin, Ryan Ozimek, Chris Davenport, Ruth Cheesley, Vic Drover, Saurabh Shah, Tessa Mero, Martijn Boomsma, Alice Grevet, Dianne Henning, Joe Sonne, Jorge Lopez-Bachiller, Sarah Watz, Guillermo Bravo, Peter Martin

Absent: Brad Baker, Isidro Baquero, Thomas Hunziker, David Hurley, Olaf Offick, Nick Savov, Roberto Segura, Marijke Stuivenberg, Matt Thomas

Meeting Facilitator: Alex Censor

Chris opened the meeting. Alex Censor, the facilitator, introduced himself. He had never heard of Joomla before. He did a little research and is very impressed with what the project has accomplished.

Alex spent time reviewing some questions he had prepared and shared earlier via email:

  • What do you see about what Joomla brings to the world? Why do we like it, why do we put all of this time into it?

    Javier - when he started in leadership - thought we need more people in leadership - let’s try to identify what we have in common on current leadership teams so we can grow. What we have in common is -- Joomla.
  • What is the value of Joomla to you as an individual?

    Tessa - the community - we are one big family. Unusual community - international. Virtual but still strong sense of community. We all need a sense of community.
  • What do you contribute to Joomla?
  • What do you get out of being part of Joomla?
  • What do you want to come out of these meetings?

    A consensus about where we’re going next. Decisions. We’re never going to get a consensus. Sarah: we are turning 10 next year - this is an opportunity to “make it happen” - we are the people to make sure that happens. We have growing pains in our structure and the way we work - we can get the next 10 years better than this.

    A common WHY - a unified sense of direction - without that it makes it hard to do anything else.

    Address concerns about structure changes in creative and happy manner.
  • What are you worried about that might happen - what do you not want to happen?

    Mike - we have a long history of making decisions in these meetings with no deadlines and follow through and commitment - not doing them as we say we will do them. Want for any decisions that are made to have mechanisms to be sure these things will get done.

Most people are optimistic that we will have good outcomes from these meetings.

Joe asks Alex: as an outsider - in the short period of time that you have been aware of our organization, what is the thing that confuses you most about us? Alex is surprised he’d never heard of us because he is involved in IT. Also surprised that Joomla has managed to be so widely distributed internationally and get so much done and be so big.

Ground rule: - repeat in your own words what the other person has said to their own satisfaction before you refute it.

Ronni wants to talk about structure changes amongst the leadership because we voted on this team to do a task.

What about people who aren’t present here? Can they also make an alternative proposal? The community at large has not seen the documents yet - we are still in the process of talking with the working groups.

Back to the agenda. Guillermo is concerned about how the Spanish speaking community can understand what the other proposals are.

Start the agenda with the budget report.

Discussion about how to include leadership members who are not present in these meetings. Taking good notes will be most useful both for those who are present and those who are not.

Start with budget, then WHY discussion. After lunch teams go on their own. Tomorrow morning start here at 9:00 and continue with the why discussion, or go on to the structure proposal discussion.

Ryan proposes breaking into small groups to work on big topics like proposals. Ronni says that happened at JAB and we didn’t get ownership on the topic. Martijn’s compromise - 1 or 2 people start it off then we split up like at JAB - discuss in smaller groups for 30 minutes, then get back together and share bullet points.

Throughout the morning Peter Bui took down proposed agenda points for the next two days. [LINK]


BUDGET: Vic Drover

In 2014 will have a $200,000 deficit in line with the budget: we spent more on events than ever before. We had more in-person time, more sprints - strategic expenditures that have had a positive impact.

The decision was made to go over the budget because we weren’t investing enough in the project. We didn’t want to feel like we were hoarding money - it’s community money.

Ryan - how does this deficit help us become more profitable next year? Vic - that was not the intention and it doesn’t help us in that way.

We can’t allow a $200,000 loss next year, and we won’t.

Sarah: We spent a lot of money on legal and it will be more profitable for us next year (i.e. hosting contract with Siteground was time-consuming and expensive from a legal perspective). A lot was spent on Grace Hopper to get more volunteers for our code base.

Vic will be pushing people to come up with concrete goals and objectives. Using our financial policies to get us into a strategic place.

Budget Process Schedule: [LINK]. It’s important to stick to this schedule to get all budgeting completed on time.

If anyone needs more details about last year’s spending see Martijn or Vic. Citibank changed their usage terms which interrupted the connection to our accounting software, so Profit and Loss Reports may not get updated before December. Trying to get better numbers before the end of the budget process.

Is anyone in doubt as to why the budget is becoming more detailed compared to earlier years? This question will be addressed tomorrow.

Applause for hard work of financial team.

Here is a link to report from the Finance Team meeting in NYC:


Link to the 2014 budget worksheet:



The WHY Discussion - Sarah Watz

The document about the Why discussion has been shared with everyone on the Leadership teams, with representatives from the Marketing Team and the SWOT Team - let’s start talking about what we are doing, why and how. Many have been helping out, asking questions and getting different opinions. But so far the message is not very clear. We need to be able to explain who we are and why to outside people - we need to define this for Sensis (marketing services).

We have a very compelling message. We saw that at Grace Hopper - the booth was swamped with people wanting to know what is this all about? We have a good product, a good sense of community, and people would like to be part of it.

There are users who just want to use our software, who don’t care about the community. We try to speak the same message to all the groups and it isn’t working. We need to talk about the WHY.

Martijn - what process would you propose to get to this why?

Ronni - Drupal and WP are successful with end clients because they are very defined in what they do for the end product users. We are strong at our community part, but not the end-user part. We could start with our community first and get that base in place.

Brainstorming session: Sarah suggests breaking into 4 different groups. Focus on what we are actually creating as benefits for people who use Joomla. Look from the outside in. We know our inner “why”. But in the marketplace we do not have a clear positioning.

Come up with one sentence saying WHY, then do the same for “how” and “what”.

When people hear Joomla, I want them to think x, y, z.

You have to know who our target market is before we do that.

Apple = Think Different. They reinvent everything and that’s where their core essence is.

  1. WHY - do we exist? What is our purpose?
  2. HOW - do we deliver on that promise?
  3. WHAT - is actually the product and the solutions

The SWOT analysis said we don’t have answers to all of these questions. In order to go outside and grow our user base - how can we get people excited about our software again, or for the first time?

Breakout sessions into small groups with 15 minutes to brainstorm on the Why. An external sort of why.

  1. Group #1: Peter Bui: “To create your online presence without restrictions quickly and easily.” “We make the web a better place.” “Passionate about empowering tech savvy people to build amazing web solutions.”
  2. Group #2: Rod Martin - word “empowerment”. Both Vic and Radek shared their stories about Joomla. All our lives have been changed by Joomla. The group came up with “When you need more than a blog, there’s Joomla” - flexibility was a keyword too.
  3. Group #3: Peter Martin - Empower and inspire people people with websites. Drupal - requires tech skills. WP - not as functional. Other key words: opportunity, solution, connecting people. Ruth: the slogan created for Grace Hopper: “Connecting billions, inspiring millions, designed by you - the web made stronger by Joomla!”. Working document from GHC slogan: [LINK]
  4. Group 4: Tessa - our group broke it down into pieces and came up with one global phrase that relates to all situations: “Empowering solutions”.

The HOW Discussion

HOW - how are we enabling, how are we empowering?

There can be some confusion between why, how and what. It needs to be broad enough to cover all our products. If we have those things we can craft messages that would be only for the framework, or only for the CMS, for example.

  • Group #1: By providing an easy multi level solution (core & enterprise) with elegant and flexible code with supporting documentation, code examples and support.
  • Group #2: The flexible and accessible tools built by people from all around the world that speaks your language, and allows humans and technologies to interact in a transparent way with content, keeping your privacy and providing you with full control.
  • Group #3

    • lowering barriers to entry
    • simplify our websites
    • making it easier to use our software
    • simplify our administrator UI, for example
  • Group #4: Empowering digital solutions with an accessible and flexible platform
The WHAT Discussion

Three products: the CMS, the framework, joomla.com

  • Group 1: Flexible application framework suitable to build any of our solutions including the CMS, distributions and Joomla.com. Marketing materials, code documentation with snippets and code examples, need good sample code for the CMS and framework code. Sample starter application for the framework. Communication of what to use, the solutions for Joomla, etc. Angular app to guide the user.

    4 different choices:

    1. Website on Joomla.com -> for people who have little experience and want a website fast (WP audience).

    2. Download & install Joomla -> people with somewhat more knowledge & want to host their own website.

    3. Download & install Joomla & choose “enterprise version” -> for enterprises (Drupal audience). Code has extra enterprise features like LDAP, single sign-on (or code examples for that), Connections to databases in NoSQL/MongoDB/CouchDB, etc.

    4. Download & install Joomla framework to build your own Web Application -> coders with advanced coding experience.
  • Group #2

    digital solution
    digital platform
    the tool that integrates connects (with other system ERP/CRM)
    not static
    better user experience
    community that supports the product and me
  • Group #3: How we can balance innovation vs stability? There is a desire that the J3 branch embodies stability and backwards compatibility of the platform, but in order to be innovative we need to look at something different and run the two in parallel.
  • Group #4: Having the ability to quickly get started with a Joomla site to match needs. Migration tools and resources, compatibility dependency checkers. Domain name purchase option. More distributions on joomla.com.

Distributions are a more practical solution today thanks to the evolution of the platform.

What is our final outcome of this exercise? Share it with the marketing team - they will create scenarios of what can be done with certain proposals. It’s up to us as leaders to define the WHY. Dedicate a small leadership team to finalize this?

Discussion about making a motion.

Have a small group made up of several leadership members (3) and people from the Marketing group to offer up a comprehensive statement. They have done a lot of work with the swot analysis - their input will help. To deliver a concise WHY statement.

All agree. Set a date: once finished the statement will go on the mailing list and everyone votes. Our job is to lead - we represent the community. Do not need to ask for community input on every decision. Need a plan on how to respond to reactions - the team will designate a person to do that. Communicate it in a way to help it be understood from the start what we are trying to do.

Volunteers for this group: Rod, Chris, Peter Martin. The deliverable is 1 or 2 WHY’s, with help from 2 people from the marketing team.

LUNCH BREAK - separate group meetings in the afternoon

Thursday - Nov. 6

Going around the room asking how everyone is feeling - lots of feelings of optimism. A few digestive problems. Request to proceed with respect.

Review of our history - Ryan and Chris

Ryan - would like to suggest a small change to the agenda. We have a younger leadership team than in the past. It might be useful to be thinking about where our roots are and where we come from. Why we started and how we got to where we are today. Ryan and Chris are willing to share 15 minutes of background as we go into important discussions about how we’re changing.

Mambo - was proprietary (Miro corporation) - it became Open Source - people like Andrew Eddie started contributing to Mambo. As interest in this project grew, it became more successful. People joined not to help sell a product, but because they wanted to learn how to do fun new things.

In 2004 - the Miro corporation which had given up its code to Open Source - tried to take the project back. That’s how it appeared to the people on the core team. Miro didn’t fully understand the license (GPL), and thought they could take it out of Open Source and make it a proprietary product again.

The situation deteriorated and the Mambo team decided they had to fork the project. They set up a website under the name of Open Source Matters. Entire core team agreed to move over to this new project. There were about 12 people. This was 2005. The first thing that was set up was the forum.

Then came a contest to choose new name - they couldn’t continue to use Mambo. Joomla was chosen. Then there was a logo contest.

Link to the forum topic about choosing the name for Joomla: http://forum.joomla.org/viewtopic.php?t=89

This was the starting point for Joomlacode: http://forum.joomla.org/viewtopic.php?t=80

Open Source Matters soon thereafter was created as an organization to oversee things from a legal perspective. Why OSM and not Joomla Foundation or something else? Open source is what made the original proprietary product a success. The focus is on gift-giving. Altruism, being kind. Create an environment of being able to give gifts to others (writing code, etc).

There was never an explicit intent to collaborate together to help businesses succeed. It was about having fun together, doing something generous.

2008 meeting in Munich - creation of PLT, CLT and OSM. The responsibilities that have changed the most since then are the responsibilities of OSM. Since 2008 (6 years ago) we haven’t done much reorganizing. Structure and change happened from 2005 - 2008, and it’s remained the same since then. Challenge - all of us are leaders volunteering for an organization called Open Source Matters, which happens to have a great project - and only one project - called Joomla. In 2008 no one ever thought about a government check and balance system. We were all part of one core team in the past. Silos were formed and have hardened or softened. But there was just one core team in the past. In 2008 we sat down over a few beers and decided these 3 teams would be a good idea.

Now we have 10 years of experience. We all contribute to Open Source Matters. It is important to keep these things in mind as we go into these discussions today. In the beginning it was just a team of folks who wanted to give gifts. If we are mindful of that, our meetings should go well.

PLT, CLT and OSM were not created to have a government-like system of checks and balances. The project was very small and very informal. Over the years things have grown bigger and we have been forced to add them. Where we are right now is not necessarily ideal - it is a product of history.

The only legal entity is OSM.

We have an opportunity to finish the job we started in 2008. We were all selected for good reasons.

Team Reports - GOALS


2014 CLT Report

  • Completed
    • JRD relaunch
    • Marketing team - materials for Grace Hopper
    • Bitergia Dashboard
  • In progress
    • Volunteer Portal
    • JED (later: templates)
    • Site upgrades (JCM, Community - JUGS, Showcase)
    • Accessibility Working Group
    • Code of Conduct, Conflict of Interest


  • Objective 1.1: Align more closely with semantic versioning: done
  • Objective 1.2: Publish a new development strategy: done. See http://developer.joomla.org/news/587-faq-s-for-joomla-s-improved-release-cycle.html
  • Objective 2.1: Create more sprint opportunities: http://docs.joomla.org/Code_sprints
  • Objective 2.2: Introduce a new Release Leader role: done Michael on 3.3, David on 3.4 and Roberto for 3.5 (it was adopted in practice but not informed publicly)
  • Objective 2.3: Reduce the time from pull request to code merge: done but we don’t have metrics to prove it
  • Objective 3.1: Introduce a new feature life-cycle management process: not done. We haven’t reach a consensus on how is going to work
  • Objective 3.2: Reorganise the Production Working Groups. Not done yet
  • Objective 3.3: Regular reporting by the Production Working Groups. we started a report tool in the meeting minutes but haven’t been really used yet.
  • Objective 4.1: Increase the scope and coverage of testing in the CMS https://twitter.com/hashtag/jtest14?src=hash and [LINK]
  • Objective 4.2: Improve the scope and coverage of documentation: progress have been done in documentation and now internationalization
  • Objective 4.3: Enforce coding standards: code style sprint was done that removed all the code style issues in the CMS, tweaks were done in the coding standards. For the next year we need to make it follow the joomla-coding standars at the standards repo https://github.com/joomla/coding-standards/ of using the curent specific rules at https://github.com/joomla/joomla-cms/tree/staging/build/phpcs/Joomla 
  • Objective 4.4: Enforce pre-commit test compliance: we are accomplishing mainly thanks to Travis
  • Objective 4.5: Enforce pre-commit documentation compliance: we weren’t able to request that from the community. But it should be done in the future with the release leader
  • Objective 4.6: Enforce pre-commit internationalisation compliance: work in progress
  • Objective 4.7: Increase pre-release testing: we need more manual test and the release leaeder need more time to be dedicated to testing. There is some workflows and procedures identified that needs to be improved but we are actually in a good shape.
  • Objective 5.1: Review and adjust our communications channels: we moved to slack.
  • Objective 5.2: Formalise new feature development around Working Groups: we started it with the roadmap announcing the wished features.
  • Objective 5.3: Code review to become more formal: no progress so far.
  • Objective 5.4: Retire Joomlacode: done!
  • Objective 6.1: Improve translation team processes: work in progress
  • Objective 6.2: Develop a new translation tool: com localise has been done, work in progress
  • Goal 7: Improve the Joomla CMS user experience: there hasn’t been much activity in the UX team however the new frontenders team is going to provide improvements in this area for 3.5
  • Objective 8.1: Define goals and objectives of a next-generation architecture. There has been discussion and George new MVC GSoC project is going to bring some new exciting enhancements to the next versions of Joomla
  • Objective 8.2: Hold an "architecture sprint" in february.
  • Objective 8.3: Define the next-generation architecture. Work in progress.
  • Objective 9.1: Participate in Google Summer of Code 2014: done with great success.
  • Objective 9.2: Increase attendance and speaking engagements: done.
  • Objective 9.3: Increase usage of Joomla in an educational context: no progress.
  • Objective 9.4: Increase marketing of the CMS and Framework: progress has been done but more contact with the marketing team will be done in 2015.
  • Objective 9.5: Framework license change: voted but not yet implemented there is 16 lines missing to be relicensed, we are awaiting the details of the author of that lines from Don to finish the process.
  • Objective 10.1: Gather anonymous usage information AND Objective 10.2: Gather more detailed download information: code was written but there was some disagreement on transparency and privacy so we didn’t move forward but we will review it in 2015
    • Plugin - https://github.com/dongilbert/jstats-plugin
    • Server - https://github.com/dongilbert/jstats-server

You can see the PLT 2014 detailed goals at: [LINK]


  • Completed:
    • A new structure for archive of OSM documentation for history
    • Governance Working Group - on hold because of the proposal for structure & method change.
    • Demo Hosting RFP is finalized with a contract with SiteGround. The Joomla Demo Website was launched at the end of September.
    • Marketing RFP is finalized with a contract with Sensis.
  • In Progress
    • Event Team - improving the process for approving and supporting Joomla!Days (as a direct result of the cancelled NYC 2014 JoomlaDay)
    • Trademark Team - three ongoing cases, a new site for trademark is on it’s way
      Demo Site Team - Launch of joomla.com demo is planed for December 1st 2014.
    • Certification Team - pilot for Joomla Administrator Certification is conducted during JWC14.
    • Capital Team - new sponsorship packages on the way
    • Financial Team - working on the new financial policies. 2015 Budget Process has begun and is schedule to complete on 18-Dec-2014.
    • OSM website - a new website is in progress

Goals for Teams

Break into small groups to brainstorm on overall project goals. First share goals that have been brainstormed in individual teams.

2013 Goals :[LINK]

2014 Goals were never published or adopted: [LINK]

2012 Blog post about project goals: http://community.joomla.org/blogs/leadership/1516-2012-goal-setting-and-budget-planning-process.html

OSM 2013 Drafted Goals: http://community.joomla.org/blogs/leadership/1590-osm-goals-for-2012.html

PLT 2013 Drafted Goals: http://community.joomla.org/blogs/leadership/1519-proposed-plt-2012-goals.html

Community was told back in 2012 that we would seek their feedback on overall project goals.

Poll for community participation in the overall goals http://community.joomla.org/blogs/leadership/1689-2013-project-goals-survey.html

Budget process

Goals and budget are closely tied. Ryan will write a blog post of team goals for community feedback. November 12 is date for blog post (budget deadline is Nov 11).

Ronni will lead a team to work on overall project goals for the future. If anyone wants to work with him on that let Ronni know.

Brainstorm breakout - 15 minutes - each team picks small list of max 5 goals for 3-5 years.

Results of goals brainstorming sessions:

Group 1:

  1. How Joomla can be more mobile first
  2. Web services - speak many languages - a hub
  3. Evolution to support new technologies besides the CMS
  4. Education - training
  5. Data to inform our decisions
  6. Get more diversity - more women, different languages, different cultures
  7. Accessibility
  8. Communication with end users (email list though the admin interface)
  9. Fun

Group 2

  1. Innovation incubator - to revitalize bringing in devs to do innovative things. It could spawn all kinds of open source stuff and bring in new talent. Establish a center for innovation that can attract new talent to the overall organization. Give them the space to work (mentoring, encouragement, etc.).
  2. Increase involvement in outside conferences. The goal that we represent ourselves at more non-Joomla events generically. Send devs to coding conferences, CLT to community confs, etc. Allow us to be exposed to things we currently aren’t. Spread Joomla - evangelism, but also be aware of what is out there so we don’t become ingrown.
  3. Joomla to have 25% market share by 2018. Right now we are at 8.5% of all CMS-driven websites. We’ve been static for 5 years. Lite version of Joomla - distributions. Some work has already been done on in it.
  4. Ruth would like Joomla to be the most accessible CMS (languages, disabilities, people who want to use it in any way that suits them). Would empower so many people in so many ways. Nobody else is doing it.
  5. Greater diversity within our dev community - gender, internationalization, acceptance of people at all levels of skill, mentor them - help them improve their coding abilities. Better documentation for all levels of developers.
  6. A mentor committee to help new people in the Joomla community and to guide them. Community retention - help make people want to stay in our community.
  7. Code of conduct - a formalized process - support for people on the receiving end of abuse. Project wide - for anything within the project
  8. Alumni board - to remind us of our history and consult with us.

Group 3

  1. Defining the next generation of the CMS
  2. Redevelopment of the CMS to adapt to marketspace
  3. Accessibility, user experience , internationalisation
  4. Growth and maturing of the project

If you want to join the Goals Team send Ronni an email.

Structure Change Discussion

Full group until lunch. Break up for lunch.

We are halfway into the process. The Structural team has presented the work to the leadership - and now to the working group teams. Next we will get feedback from the community. Lots of reactions on social media and blogging platforms. We would like to reaffirm that there is a clear mandate from the leadership to produce a proposal. This project came from the leadership but Ronni and others have been accused of lots of things. We need to respect that it is a collective answer from the leadership.

Not everyone will agree - but we need our integrity to be respected. To have acknowledgement from everyone that what we do is a team effort - if we task any working group with a job we need to respect that process. We have to support the process we started - we may not agree with the end result. We are looking for agreement from people about this. We are in this leadership together.

While we may not personally agree with the findings of the team, we need to support the work of the team. The same applies to any working group.

How can we help avoid this from happening? The more transparent we can be to the community - about the process - then there is never a problem. When we decide something we document it and put it out there.

What happened within this structure process - we disagreed with each other in public - makes it not fun to volunteer. No one wants to join us if they see how we treat each other. As leaders we have to be role models.

Respecting each other: we should not use Twitter to attack or make comments about what we are doing - it’s only 140 characters - people will interpret things the way they want to. Do people agree? We need respectful communication. We should protect our volunteers at every level.

How do you deal with people who want the freedom to tweet what they want? The important thing is to keep respect for each other in the leadership team. You are free to say whatever you want.

It’s a slippery slope when you tell people that because of your badge you can’t go against anything the leadership decides. People can’t tell the difference between personal and leadership tweets.

Be aware of how tweets can be interpreted - can choose not to tweet something.

What is meant in 140 characters when taken out of context can be interpreted in different ways.

When you get a badge you are representative.

If my employees on twitter say I hate this or that about my company, it would be very bad. On a soccer team you don’t say the plan is bad or the coach sucks.

Why do people share negative things on Twitter and not in email?

Transparency is the best guarantee against misunderstandings. The more transparent we can be, the better for the process.

Ronni proposes that something formal be put in the Code of Conduct. Should we work in that direction?

Proposal: task Ruth with the job of refining the code of conduct. Once it’s done take a formal vote on the mailing list.

Structure Change Proposal

It’s been shared with the working groups. There are different points of view about what is a proposal. We were tasked with getting a proposal to the community. A decentralized model.

Two people wanted share alternative proposals with this group - there will be time to do that on Saturday - they will have 15 minutes each.

The two alternative proposals have added upward layers. Some in the working group on Slack think everyone should have the right to vote.

Michael - It has felt like as a leadership team we should only be focusing on our proposal.

Sander - glad that people have jumped in with different proposals - but at JAB we agreed to finish the task of coming up with a proposal, and getting feedback on this proposal.

Radek - we aren’t considering the other two proposals.

Ronni - if we open it up we need to make a formal decision for anyone from the community to present their proposals.

Guillermo - worried that in the new proposal structure no one from Latin America could belong. Because we are bringing in a U.S./European corporate model. Departments, product, the whole concept is corporate - not community. The group of 9 will bring in politics and lobbying.

Ronni - if you have a good job in a good company, you have freedom and responsibility. We wanted to give teams freedom and responsibility to do things.

Guillermo is worried that our flat organization will become a pyramid. Sander sees our proposal as an upside-down pyramid.

[Javier translates for Guillermo who preferred to express himself in Spanish at this point]: 4 years ago in OSM and the project together it made sense to have a messy structure because we weren’t big enough to need to be organized differently. In the Spanish -speaking community, we aren’t ready to help our community fit into this new structure. We aren’t structured enough in our local communities. Now that we have Latino American representation in leadership that can represent the latin american community - we are afraid to lose that. Guillermo doesn’t see how diversity will fit in to the department leaders.

How to proceed?: there is a proposal on the table and there are alternative proposals.

Provide a form for feedback? So people can submit it in one place.

The current time frame leaves until Christmas before we come to a vote. Mike has a concern that if we go too long we could run into some leadership turnover before the vote.

The proposals presented verbally on Saturday will be listened to with an open mind.

Will we be proposing our proposal on Saturday? No. When we ask for community feedback we should give an email address if people want to submit alternative proposals.

On Saturday we should talk about the process before we hear the other two proposals. Make it clear that what is proposed in the new proposals may become part of the current proposal.

Any further concerns to share? Is everyone ok with the process? Guillermo is not in favor because it doesn’t leave enough time to include the non-English community.

We have not shared the proposal with the community - it is still at the working group level. If we need to add time for that we will in order to have proper translations.

Budget Policy

A non-profit must have a budget policy to be truly accountable to its members. Vic presented a proposal that was produced at the Finance Team meeting in September. The goal today is to present it to the leadership for feedback.Eventually, we hope to adopt a version of this across all teams as the official financial policy document.


There was a lot of interest in this document and many people provided feedback (see comments in the document directly). These comments will be incorporated into the draft document as appropriate. The policy will then be reviewed again by leadership.

A forum link is provided for discussing these minutes: http://forum.joomla.org/viewtopic.php?f=704&t=873521

Categories: Content Management

A whitepaper on the future of corporate MOOCs

CMS Report - 13 February, 2015 - 12:00

A whitepaper from Docebo on massive open online courses (MOOCs) explores the genre’s popularity in the corporate learning world and its future viability in the academic world.

Categories: Content Management

What's an Umbraco? It Just Might Be Your Solution to Content Management

CMS Report - 13 February, 2015 - 03:37

If you are considering a transition to a new content management solution, the addition of a CMS solution to a portal or site or a blog, portal, or site redesign, you may wish to look at Umbraco and consider its open source, flexible features, templates and customization capabilities. It is a worthy contender in the CMS market and offers numerous functional and technical benefits to your business. 

Categories: Content Management

Content Strategy Update: What are we up to?

Drupal - 12 February, 2015 - 23:59

Back in December, as part of our ongoing efforts to improve Drupal.org, we kicked off a content strategy project with Forum One. Drupal Association engineering and marketing/communication staff partnered with the Drupal.org Content Working Group and met for a two-day workshop to help get the project team from Forum One (content strategists and user experience designers) up to speed on Drupal.org and the ecosystem of sites and services that our community uses to build and use Drupal.

Over the past month, we have pulled together many detailed documents to help guide our work. While we are only about halfway through this project, we wanted to share a bit of the work-in-progress that will influence Drupal.org’s content strategy in the coming months.

What is Content Strategy

Content strategy is the practice and process of planning content creation, delivery, and governance. Its purpose is to create a repeatable system that defines the entire editorial content development process for a website.

Drupal.org is a very unique website. It serves many purposes:

  • Drupal.org is the home of our community. That makes different things to different people, but at its heart, Drupal.org is about the collaboration that allows us to build Drupal the software.
  • Drupal.org is the canonical source for Drupal the software. Drupal.org binds together the respositories for Drupal core and contributed projects, issue queues for requesting features and reporting bugs, and packaging for automated building of releases that are tied to an integrated update process.
  • Drupal.org is the hub of our commercial ecosystem. Companies that sell Drupal services and/or Drupal hosting are brought together with customers of Drupal the software—organizations using Drupal to power their websites.
  • Drupal.org is a communication channel and it feeds other communication channels. We link to a lot of content on Drupal.org and the homepage gets lots of unique traffic.
  • Drupal.org is a source of information. The site provides information about Drupal the software, Drupal.org the site, and the Drupal Association.
  • Drupal.org is a place where people go to evaluate Drupal. Developers, Designers, CTOs, CIOs, and more go to Drupal.org to read about features and success stories to make a decision to use the Drupal the platform to build their content management solutions.
  • Drupal.org is a starting point for support. Many users ask their first questions to the community using the Drupal forums or issue queues. The find answers by searching the Internet and being pointed back to the answer on Drupal.org.
  • Drupal.org is a collection of documentation. Our canonical API documentation is generated from the repositories associated with Drupal.org. Our community has built pages upon page of documentation to help users understand how to build with Drupal and how to contribute to building Drupal.

With so many purposes and competing objectives, a cohesive content strategy that takes in input from many contributors and users of Drupal.org is critcal.

Setting a Content Strategy Vision

To keep us aligned, we outlined three major areas to keep measuring our work against: the big ideas, key messages, and our objectives for content on the site.

Key Messages
  • Drupal.org is the home of Drupal and the Drupal community. It is the source of code, information and collaboration, which enables people all over the world to build flexible and scalable technology solutions together.
  • We are a global community of web practitioners—from project managers and writers, to designers and developers—contributing our unique skillsets to building and growing the adoption of the free and open source software that is Drupal.
  • Drupal is used by nonprofits, government, and Fortune 500 companies to architect customized, appropriate solutions for a wide array of organizational needs.
Content Strategy Objectives
  • Improve quality and findability of relevant content so that users can efficiently move through proficiency levels.
  • Reframe Drupal.org around all user roles and proficiencies so that all audiences are addressed.
  • Develop content governance for Drupal.org to improve the overall quality of content.
  • Improve user engagement within the Drupal.org community so that members form deeper relationships and become Drupal promoters and contributors.
Identifying Content Types and Gaps in our Content

We have 17 active content types and over 1.2 million pieces of content on Drupal.org. (Really, this is just nodes, we have even more taxonomy terms and views that also represent displays of data.) That’s a lot of content. It’s more than 29,000 projects (modules, themes, distributions, etc.) and over 789,000 issues posted to those projects. We also have over 330,000 forum topics being discussed.

The Curious Case of the Book

With all of that content, 17 types does not quite give us the flexibility or degree of classification that we need to provide truly structured content. We have some content types that are used for so many different kinds of content that they're virtually meaningless. We have over 12,000 nodes in our “book page" content type. Our book pages can be anything from documentation to landing pages to resource guides to topical pages to module comparisons… really we use them for just about everything.

During the content strategy project, we will explore ways to break our book pages into more meaningful content types that help new users find what they need.

What’s in a Forum

Another content type that gets used for more than it should is the forum topic. We use forums to post news, security announcements, discussions and even support requests. Yet at the same time, it is clear that forums are used far less now than several years ago. We had over 50,000 forum posts in 2008. We had only 11,000 in 2014.

For support and questions, our forums do not have comparable functionality to systems like Drupal Answers—powered by Stack Exchange. Many community members that provide support have already moved to that site to answer questions. Drupal.org is still a starting point for many newcomers to Drupal. One goal of the content strategy project is to make some decisions about where we can best direct newcomers for support.

Where are the Marketing Materials to Help People Choose Drupal?

A key classification of content that we are missing in our information architecture on Drupal.org is marketing materials. We create tons of documentation and handbooks, but we do not have a ton of great materials that tell business evaluators (CIOs, CTOs, managers, and decision makers) why they should choose Drupal. We have a good start with content created to promote Drupal 8, but there is a lot more we can do to help sell the qualities of Drupal.

These are just a couple of the gaps that we have found and are working with the Drupal.org Content Working Group and the Documentation Working Group to address.

Auditing What We Have and Mapping What We Want

We took the time to map our community’s content production over time and the totals were amazing.

The height of our community’s content creation was in 2012, when we created more than 195,000 nodes on Drupal.org and Drupal Groups. As Drupal 7 has matured, we have slowed down a bit. In 2014, we created 116,514 nodes on those two sites. That is still a huge amount of content.

Nearly 39% of all of the content on Drupal.org and Drupal Groups was created before 2010. More specifically, 55% of all book pages were created prior to the launch of Drupal 7 in 2011—that’s 5,665 book pages. Only 32% of those book pages have been updated since. That gap of 23% of all book content is a good place to begin an audit.

We are working now to finalize a process for identifying what content could be archived or removed and what content needs to be updated. The community has done admirable job of classifying our documentation by page status, but there is more work to be done. We need an automated process for regularly auditing our content.

We need a better map of related content—content we have and content we need—that can be used to build a better information architecture for new users.

One of the key deliverables for our content strategy project is a site map of what we want the site to look like in 3 months, 6 months and 1 year.

Creating a Governance Plan to Better Support our Community of Creators

We are hard at work reviewing and documenting community processes for maintaining content on Drupal.org. If users have been around for a while, they might have found their way into the content issue queue and wondered at the process and how to start helping. They may also have jumped in and helped edit a documentation page in one of our numerous books. (6,452 of community members have edited 12,326 book pages over 92,000 times.)

The problem is that these processes are not well known and not built into our tools at a level that helps users know what they should and should not do in the system. Learning the “right way" to contribute requires finding policy documentation that is often difficult to get to, and sometimes out of date. Therefore, along with our new content types, we are assessing and testing the user experience for creating, curating and maintaining all of the content on Drupal.org.

As we document the existing rules that govern how contributions are made, it’s become clear that one of the greatest barriers to contribution, especially for new users, is the sheer difficulty of learning the “right way" to make a contribution. We want to change the way these users interact with the site, so that the correct process and procedure for each type of contribution is baked right into the workflow.

Making our Communications Count

The last key deliverable that is being finalized as part of our content strategy is our communications plan. We have 50+ channels that are used by Drupal Association, working groups, social media volunteers, and maintainers to communicate with the community—everything from Twitter to newsletters to the Drupal.org homepage. We do not want to flood you with too much information, but we would like to be able to give you the information you want to see when you want to see it.

Right now, Drupal Association staff and the Drupal.org Content Working Group are mapping our messages to our audiences, our message to our channels and our channels to our audiences. It will be easier than ever to subscribe to the information you want—both email and on the site itself—in the coming year.

Next Steps

We will be wrapping up our content strategy work as March comes to a close.

We will publish more findings along the way. Stay tuned for new content types on Drupal.org—including news, posts, topic-based taxonomy term pages, and better ways to access and help write documentation.

Categories: Content Management

eXact learning solutions reveals product refinements to User Group

CMS Report - 12 February, 2015 - 11:17

The digital learning content management business solution provider, eXact learning solutions, has revealed a number of refinements to its learning content management system (LCMS) and its constituent suite of products.

Categories: Content Management